You see hashtags all the time but do you know why they can help you grow your business? You may have a vague notion of what a hashtag is but hashtags can be a powerful tool to get more people viewing your social media posts. In this episode, Jake discusses how to make hashtags and use them to drive traffic to your social media properties.
Scammers are getting really good at making legitimate-looking phishing emails. But accidentally clicking a link could result in identity theft, destruction of your data, stolen credentials or severe virus infection that will cost you thousands of dollars.
Wayne arrived at work and found someone left a negative review on Yelp for his iPhone screen repair service. It was glaring because he had a stellar 5-star rating until now. The review pointed out that an employee at the store was rude and arrogant.
A business' online reputation at Yelp, Google, Facebook or TripAdvisor can quickly be destroyed by a vengeful customer or misplaced review. Jake discusses the pitfalls when literally anyone can leave a review and the strategies for ensuring a good reputation.
The year 1980 was a wondrous time, both culturally and technologically. Blondie's "Call Me" was on the radio, "Star Wars: The Empire Strikes Back" was in the movie theatres, and Asteroids was in the arcade. My school had a computer lab filled with Apple II computers and I spent lunch time playing and trading games with my friends in the lab.
Hi Dr. Singh,
I was at B*** B** (store name removed by editor) this weekend and a salesman tried to upsell me on a UPS. But I have a power strip. Doesn’t that do the same thing?
- Envious of Power, Erie, PA
Dear Envious,
By UPS, I’m assuming you mean uninterruptible power supply, not the much admired package delivery company.
Phone scammers claiming to be Microsoft tech support is not new but this is a new twist: Scammer claiming to be Dell representatives are targeting Dell computers owners and gain their confidence by reciting to their victim their own Dell computer model number, service tag and service history according to Ars Technica and other sources.
Have you ever bought something online? There is something compelling about browsing an online store, filling a virtual cart, checking-out and having it arrive on your doorstep a few days later. E-commerce is quickly becoming one of the most popular forms of shopping, but like everything else on the Internet, there are security issues you could run into.